Privacy Policy
Introduction
- This privacy policy sets out how Godot Line Limited, trading as Earl Godot (“we”, “us”, “our”), uses and protects information that you provide when you use this website.
- We are committed to ensuring that your privacy is protected at all times. Any information that you provide will be handled in accordance with this privacy policy.
- We may update this policy from time to time by updating this page. You should check it regularly to ensure you are happy with any changes.
Personal Information We Collect When You Visit Our Website
- When you visit our website, we automatically collect certain information about the device you are using to access it. This may include information about your web browser, IP address, and a unique identifier linked to your device.
- As you browse our website, we collect information about the pages you view, the length of your visit, the links you click, the keywords you used to find our site, and any referring websites.
- This information is called Device Information. It is not personally identifiable (for example, we do not link your name or address to this data), and it is stored only for as long as necessary to allow you to use our website for its intended purpose.
- We collect Device Information using cookies. Cookies are small data files placed on your browser or device, often containing an anonymous unique identifier.
- Some cookies are essential to the functioning of our website, for example, to store items in your shopping basket. These cookies are not personally identifiable and are only placed to enable core e-commerce functionality. For these essential cookies, we do not ask for your permission.
- We may also use third-party cookies to monitor behaviour and improve our website or advertising. These cookies may, indirectly, identify you. Where we use them, we will always request your consent.
- We may also collect data in log files, which may include your IP address, browser type, internet service provider, device details, and date/time stamps. This information is retained only for as long as required.
Personal Information We Collect When You Make a Purchase or Register
- When you purchase goods or register for an account on our website, you may be asked to provide certain personal details.
- This may include:
- Your name
- Your address
- Contact details (telephone number or email address)
- Date of birth
- When making a purchase, you may also be asked to enter your credit or debit card details. These may be entered via a secure third-party payment gateway or directly on our website.
- We do not store full payment card details. Where you choose to save payment details for future use, the full card information is securely stored by our payment processor. We may store only partial details (such as the last 4 digits, card type, and expiry date) to help you identify saved cards. You can delete saved payment details at any time through your account.
- This data is referred to as Personal Information.
How We Use Personal Information and Device Information
- Device Information is used to screen for fraud and security risks, to improve and optimise our website, and to analyse the performance of our marketing campaigns.
- Personal Information is used to process and fulfil your orders, communicate with you, and screen for fraud or potential risk.
- With your consent, we may also use your Personal Information to send you marketing communications about our products and services.
- Lawful Basis for Processing: We process your Personal Information under one or more of the following lawful bases as defined in the UK GDPR and the Data Protection Act 2018:
- Contract – to process and deliver your purchases.
- Legal obligation – to comply with applicable UK laws (e.g. tax or accounting).
- Legitimate interest – to improve our services, prevent fraud, and protect our business.
- Consent – where you have agreed to receive marketing communications or accept certain cookies.
Sharing Your Information
- We share Personal Information and Device Information with third-party service providers who act as data processors on our behalf, only to the extent necessary to provide our services.
- We may also share your information if required by law, or in response to lawful requests, or to protect our rights.
Re-Marketing and Advertising
- From time to time, we may use your information to provide you with targeted advertising through third-party networks such as Google, Bing, or Facebook.
Do Not Track
- Our website does not alter its data collection practices in response to a “Do Not Track” signal from your browser.
UK GDPR
- If you are a resident of the United Kingdom, you have rights over your personal data under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
- These rights include:
- The right to access the personal data we hold about you.
- The right to request correction of inaccurate or incomplete data.
- The right to request deletion of your personal data, where applicable.
- The right to restrict or object to certain processing of your data.
- The right to request that your data be transferred to another provider (data portability).
To exercise any of these rights, please contact us using the details below.
General Terms
- This privacy policy may be updated periodically to reflect changes to our business, operations, or for legal and regulatory reasons.
- For more information, or if you have any questions about this policy, please contact us at:
Godot Line Limited
Trading as Earl Godot
Registered office: 11 Richmond Drive, Glen Parva, Leicester, LE2 9TJ, United Kingdom
Company number: 16020690
VAT number: [to be added once available]
contact: info@earlgodot.com
